12 Things to Know Before Creating an online Grocery Store (Updated 2022)
Are you planning to start an online grocery store?
If Yes! Then this article will be helpful for you.
According to the report, online grocery sales in the US are expected to reach $59.5 billion by 2023. These stats clearly show that the demand for online groceries is increasing globally, and people prefer to buy groceries online because of saving time & effort.
At this point, when you're planning to set up your online grocery store, then there are many things you should keep in mind to build a premium online grocery store.
In this guide, we've covered the 12 most important things to consider while building an online grocery store.
Let's get started!
12 Things to consider before creating an online grocery store
These things will surely help you to build a premium online grocery store that can take your business globally. Let's begin!
1. Choose the Best Ecommerce Platform
The most important thing that any person needs to consider while building an online grocery store, i.e., which platform is best for setting up the online store. You need to choose a platform that seems ready-to-go with all the advanced features, including product listing, payment options, tracking orders, pickup/delivery, and many more features that help you to grow your online grocery store. Esplanda is a one-stop ecommerce platform that offers ready-to-go online grocery stores with your brand name, where you can simply add your products and get ready to start selling globally.
2. Set the Inventory & List them in Categories
Inventory plays a major part in online grocery stores. Whenever new visitors come to the online grocery store, it's important to display the products in an eye-catching way that shows products in categories or list format. So that customers can easily find what they're looking for and purchase the groceries easily. You should focus on setting up the groceries and making sure it looks visible to the customers.
3. Decide the Delivery Locations
Now, another important part you should focus on, i.e., delivery locations. You should decide the areas where you'll deliver the groceries, whether it's a small area or the entire city. Take time and decide your business possibilities to grow and where you can do the delivery. And another important thing is that you must select the areas that take the most minimum time to deliver the groceries because time is the most valuable factor in growing your online grocery store.
4. Integrate with different vendors
When settling up the online grocery store, you need to focus on growing your grocery store. You need to choose the most reliable and trusted vendors in different locations to do partnerships and expand your business further. You can set up a complete system for ordering, tracking, and communicating with vendors that makes the process easier for customers to see from where they're getting the groceries.
5. Build an Affiliate Supplier Network
To succeed in the online grocery business, you need to build a strong affiliate supplier network (local grocery vendors) because these are your main supplier channels for providing groceries. Basically, there are two types of affiliate supplier models used in online grocery stores. The first model is the "just-in-time" model, where you immediately collect the groceries from the retailer and send them to the customer. And the second one is an "inventory" model where you keep the inventory purchased from the manufacturer and sold to online shoppers.
6. Find out your Unique Selling Point
When millions of online grocery stores are available over the internet, why are you planning to come up? Make sure your unique selling point makes your online grocery store unique and more attractive than other online grocery stores. You need to find out - what you can do uniquely compared to your competitors, like fast delivery, lower price, discounts, or free shipping, anything that catches customers' attention.
7. Do Marketing & Advertising
No match how beautiful online grocery stores you've built and how easy it is to purchase the products. If no customers are coming to your website, there's no chance of getting sales. So make sure that once you've set up your online grocery store, focus on running effective marketing and advertising campaigns on different platforms where you'll target your potential customers and take them to your online store.
8. Add Suitable Payment Options
In many online grocery stores, customers go to the store, select the items, and once it's time to make the payment, they leave the website without making any purchase. Why? It's because they didn't find suitable payment options. So make sure to add the most suitable payment options on your website and make the payment process easier so customers can purchase the products in less than 60 seconds with suitable payment options.
9. Mobile Responsive
Currently, there are 6.68 billion people using smartphones, and around 53.74% of users are using smartphones to visit websites. So it's essential for today's online grocery stores to make their online store mobile responsive because if the website is not suitable for mobile, then there's no point in running an e-commerce store. According to Google, if a website or e-commerce store is not mobile responsive, it will never get a ranking on Google or its suggestions. To take your online grocery store in front of billions of people, build a brand and grow your business globally, you need to build your store mobile responsive.
10. SEO optimization
If you want to take your online grocery store globally, then it's important to make your store SEO optimized so that Google will give a better ranking and you'll start getting traffic from Google. It helps to bring more traffic, more sales, and brand awareness globally.
11. Social Media Presence
In today's world, where billions of people spend their time on social media platforms like Instagram, Facebook, YouTube, and Snapchat, online grocery store owners need to promote their brand in front of potential customers. So you need to build a strong online presence on social media platforms and attract more potential customers to your store.
12. Plan your Delivery Model
When settling up your online grocery store, ensure you have an exact delivery model for your business. While planning for the delivery model - you should consider your delivery expenses, margin, number of employees, delivery routes, and other factors to avoid extra expenses and have a clear delivery model.
These are the top 12 things that every online grocery store should consider while planning to go online.
Building an online grocery store can be complex, and many things need to be considered. So instead of doing everything yourself, why not take help from the best online grocery store builder?
Now the question arises,
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Who is the Best Online Grocery Store Builder?
If you're a quick action taker and want to build a strong online presence with your grocery business, spend your next 10 mins with Esplanda and get your premium online grocery store with ".com" and application support to handle your ordering, shipping, and payments via the dashboard.
Follow the step-by-step process to get your online grocery store in under 10 mins:
Step 1 - Go to Esplanda.com
Step 2 - Now choose "OurDesiStore"
Step 3 - Signup with all the details required for building your online grocery store and click on "Get Started"
Step 4 - Set up your inventory, payment details, and license.
Step 5 - Submit the details.
Congratulations! Your online grocery store will be ready in under 10 mins.
Well, there are several benefits of working with Esplanda, but we will tell you the main benefits of choosing us:
You'll get a premium online grocery store with ".com" and application support in under 10 mins
We offer a first 2-months Free-Trial to run your online grocery store.
Excellent 24/7 customers support
Easy to customize store as per brand's identity
All-in-one Dashboard
Esplanda will not leave any excuse not to take your business online. Now it's your turn to take action, and Contact Us today to get your premium ecommerce store and application at an affordable price.
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